We built tools for both sides of the wellness equation. Tell us which one you are.
I built Upsell Health while getting IV treatments for Lyme, mold, and POTS. Now we help practitioners grow their reach—and help patients find the healers who will actually listen. Wherever you are in that story, you’re in the right place.
I built Upsell Health while getting IV treatments for Lyme, mold, and POTS. Now we help practitioners grow their reach—and help patients find the healers who will actually listen. Wherever you are in that story, you’re in the right place.
I help people heal—and I want to grow my reach.
We help functional medicine practitioners and wellness brands grow without burning out or sounding like everyone else.
From DIY templates built for your unique voice to full-service marketing for 7- and 8-figure brands.
→ Discover your Practitioner Archetype
→ Get templates that actually sound like you
→ Learn the system or let us do it for you
I’m on my own health journey and looking for the right support.
You’re tired of being dismissed, misdiagnosed, or told it’s “just stress.”
Before you find the right practitioner, it helps to know who you are as a patient. Your healing archetype shapes the kind of care you need, the practitioners you’ll actually connect with, and the path that will work for your body.
→ Discover your unique patient healing style
→ Understand what kind of support you’re really looking for
→ Find practitioners who match how you want to heal
New to Upsell Health? Here’s What We Do:
We help wellness practitioners and supplement companies market themselves without losing their soul.
We specialize in functional medicine docs, health coaches, and integrative practitioners generating $2-10M annually who want to grow without the burnout
We've scaled brands like CellCore and Microbiome Labs to $60-100M in revenue through strategic launches, email marketing, and practitioner network activation
From our 100-week Wellness Empire Blueprint to done-for-you social media plans and email sequences built for YOUR archetype
When you work with us, you get access to a community of vetted wellness professionals for collaboration, summits, and partnerships
Our proprietary framework helps you discover your unique marketing voice (a Guardian Superhero markets completely differently than a Mystic Cosmic)
You’ve done the inner work. You know your archetype. Now imagine a place where patients who are ready to heal find practitioners who are ready to meet them, matched by philosophy, values, and healing style, not just zip code.
That’s what we’re building.
Meet Your Healer is a wellness marketplace where patient archetypes meet practitioner archetypes, and the right connections finally happen.
For patients: Stop searching blindly. Get matched to practitioners who understand your healing style and actually have space for you.
For practitioners: Stop attracting the wrong clients. Get found by patients who are already aligned with how you work.
We’re putting the finishing touches on something we’ve been building for a long time. Be the first to know when the doors open.
Founding members get early access, priority placement, and exclusive benefits.
Discover Who You Are as a Practitioner
There are 15 Practitioner Archetypes — and once you know yours, everything clicks. Your voice, your content, your offers, and the clients you’re meant to serve.
A Guardian Superhero markets completely differently than a Mystic Cosmic. What works for a Rebel Disruptor falls flat for a Bridge Builder.
You’ll discover:
Go beyond the quiz. Your Full Report is a deep dive into your practitioner type — the complete picture of who you are and how to market as that person.
What’s inside:
This is the document you’ll reference every time you write content or design an offer.
Done-for-you templates built specifically for your archetype. No more forcing generic strategies that don’t fit how you work.
What you’ll find:
Find Your Gaps, Build Your Strategy
A comprehensive diagnostic across 24 critical marketing areas — from brand foundation through scaling and legacy building. See exactly where your marketing is strong and where it’s sabotaging your growth.
The 24 areas we assess:
A 100-week system to create passive income, scale beyond 1:1 sessions, and market yourself without burning out — built around YOUR Practitioner Archetype.
24 modules covering:
Includes:
You focus on changing lives. We handle everything else.
For practitioners generating $2-10M annually or supplement companies in the $20-50M+ range.
What we do:
Results delivered:
Connect, Learn, and Get Visible
Be Our Guest | Invite Allie to Yours
Share your story and expertise with our audience of wellness practitioners and health-conscious consumers. We feature functional medicine practitioners, health coaches, and supplement leaders doing things differently.
As a guest, you’ll get:
Want Allie on your show? She speaks on practitioner marketing, the 15 Archetypes framework, and building wellness empires.
An exclusive community for practitioners featured on Magnetic In Medicine — a curated network of vetted wellness professionals.
What you get:
The exclusive VIP affiliate and partnership network for healthcare leaders. Where vetted wellness professionals, clinics, brands, and supplement companies come together to accelerate growth through strategic collaboration.
What you get access to:
Where Should You Start?
Quick Guide
If you…
Want to learn more about us >
Don’t know your archetype yet >
Know your archetype, want to go deeper >
Need templates that fit your style >
Not sure where your marketing gaps are >
Ready to build courses & passive income >
Need a full marketing team >
Want to be featured on our podcast >
Want free community + tips >
Contact Us Below