Strategic Marketing for Supplement Companies Ready to Scale
Now it’s time to get them into more practitioners’ hands—and their patients’ protocols.
"After working with Allie, our practitioner acquisition costs decreased by 18% while our average practitioner lifetime value increased by 23%. She understands the nuances of B2HCP marketing like no other agency we've worked with."
The supplement industry has a unique challenge: bridging rigorous science with effective sales strategies. With my background in both worlds, I create marketing that:
My marketing strategies have helped supplement companies achieve:
in Amazon sales within just two years
product launches with comprehensive go-to-market strategies
conversion rates on practitioner education webinars
practitioner engagement through strategic summit sponsorships
B2B partnerships leading to expanded distribution channels
Practitioner-Centered Marketing Strategy
We start by understanding your unique formulations and advantages, then create a comprehensive marketing strategy that resonates with healthcare practitioners, including:
High-Converting Educational Content
Create content that positions your brand as a trusted authority while naturally guiding practitioners toward product adoption:
Turnkey Patient Marketing Systems
Help your practitioners sell more of your products to their patients with done-for-you marketing systems:
Practitioner Sales Acceleration Programs
Transform practitioners from occasional purchasers to loyal advocates with strategic programs:
Trade Show & Event Maximization
Make every trade show dollar work harder with strategic pre-, during-, and post-event marketing:
Upsell Health partners with supplement companies that:
We’ve helped brands across multiple categories:
The Challenge:
Microbiome Labs had excellent products but struggled to convert scientific knowledge into practitioner-friendly marketing that drove consistent sales. Education webinars weren’t translating to orders, and practitioner materials were underutilized.
The Solution:
We developed a complete practitioner marketing ecosystem including:
The Results:
Book a complimentary 30-minute strategy session to explore how we can help accelerate your practitioner channel growth.
As a leader in the functional medicine space, I've worked with many marketing agencies, but none understand the practitioner channel like Allie does. She speaks the language of both science and marketing, creating strategies that resonate with practitioners while driving real business results.
Allie Chandler is the founder of Upsell Health and a recognized expert in functional medicine marketing. With over a decade of experience leading marketing for some of the most successful supplement brands in the industry, Allie brings a unique blend of scientific understanding and marketing expertise.
Take the first step toward transforming your practitioner marketing and increasing your supplement sales.
Success starts with knowing your archetype. Take the quiz and your marketing will never feel the same.